Never without Summer is a concept holistic travel brand rooted in stillness, simplicity and soulful escape. The creative direction explored two visual paths each grounded in elegance, with the final identity embracing a calm, minimal aesthetic inspired by coastal landscapes. The logo suite, typography and beach-toned palette work together to evoke quiet luxury and intentional living. Designed as a visual foundation, the brand balances warmth and restraint, positioning NWS as a serene and elevated presence in the wellness travel space.
Brand Identity
